Now in its 16th year, the Witchery White Shirt Campaign has assembled a veritable fashion army to help raise funds to fight cancer
Witchery’s 2024 White Shirt initiative has assembled its largest ever cast to front the campaign, with new stars and returning ambassadors all joining forces to raise money for the battle against Ovarian Cancer.
Returning WSC ambassadors including Pip Edwards, Nadia Bartel, Rebecca Judd and Julie Bishop are joined this year by Millie Ford, Sammy Robinson, Onella Muradlidharan and Jamie Nguyen. The campaign, which donates 100% of gross proceeds to the Ovarian Cancer Research Fund in Australia, has so far raised over AUD$16million, making it one of, it not the most successful cancer-fighting campaigns driven by the Australasian fashion community.
In Australia, only 49% of women diagnosed with Ovarian Cancer survive the disease.
The Witchery White Shirt campaign rolls out across New Zealand today (16.04.2024), with two new styles (the cropped shirt and the oversized shirt), retailing from NZD$169.90.