Stop shopping and start Swapping!



Make the “I’ve got nothing to wear” problem a thing of the past with ‘Swap My Clothes’. Now you can swap your unwanted clothes for new-to-you ones each time you need to update your look.


 ‘Swap My Clothes’ is the brain child of stylist Sue Doherty who operates from a boutique in the Auckland suburb of Parnell. With plans to quickly take her business nationwide via licensing agreements, Sue believes the potential for ‘Swap My Clothes’ is enormous.

“It ticks so many boxes,” explains Sue. “Not only can you have a new wardrobe at a fraction of retail prices every season, costly fashion mistakes and impulse buys become a thing of the past, and it’s the way to design the ultimate sustainable wardrobe where you can look your best without cluttering your wardrobe.”

“Membership enables you to swap your unwanted summer clothes for a whole new winter wardrobe,” explains Sue. “Similarly, take last season’s winter clothes and update them with a fresh new look – we call it fashion with a conscience and the socially responsible way to shop.”

By becoming a member for just $450 annually or $10 a week you will earn points each time by bringing in your pre-loved clothes and use those points to buy new ones. Once you become a member, no money needs to change hands!

With Swap My Clothes you’ll never be stuck without an outfit for that last minute function again!

 To find out more go to


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