Specsavers steps into sustainable eyewear with new range


Eyewear from Specsavers’ Spring/Summer ’21 collection. Images supplied.

Specsavers recently launched the brand’s Spring/Summer ’21 collection in stores and online with updated renditions of iconic shapes and a charming colour palette to complement any look. The brand has drawn inspiration from vintage styles for it’s 230 piece collection which will arrive in stores throughout the warmer months.

Among the key looks are retro-inspired oversized square frames, classic cat-eye sunglasses and reimagined aviators that stylishly reflect the colours and trends of the moment. The Fine Metals trend features fine metal frames in lightweight designs with the versatile styles including geometric round eyes, bold squares, oversized aviators and soft round eye frames in sleek silver, gold and rose gold metals. While the Crystals trend features pretty crystal tones of pink, green and beige with round, oval and oversized square profiles and intricate finishes like tortoiseshell and gold temple detailing.

“Our glasses this season offer the perfect combination of subtle and statement features to make each frame a chic staple that will never go out of style,” says Nelly Soleil, Specsavers Head of Product. “Encompassing comfort, minimalist and playful aesthetics, the classic shapes and finishes of the fine wire frames and the modern crystal acetates will look at home on any face.”

The Spring/Summer ’21 collection includes eyewear from popular Specsavers designers Marc Jacobs, Tommy Hilfiger and Hugo, as well as Australian brands Country Road and Alex Perry.

This season Specsavers also takes its first steps in its sustainability journey with the introduction of Specsavers’ new eco-friendly range, ReWear. The new collection includes 24 glasses and six sunglass styles, with every pair of ReWear glasses partially made with recycled and bio-based materials, helping to reduce plastic waste, one step at a time.

To create each frame Specsavers utilises five recycled plastic water bottles with the results making for high quality, durable glasses. The range is inspired by nature and features classic frame shapes and minimalist designs complemented by playful colours and translucent acetates.

“We’re thrilled to add another stylish range to the Specsavers portfolio and even more excited that this the most ecofriendly range in our collection,” adds Nelly Soleil. “Our customers are focused, now more than ever, on making choices that lessen their impact on the environment. The ReWear range offers a step in the right direction for customers wanting to make a more positive change without compromising on style or quality.”

“At Specsavers, we’re always looking to do better and any opportunity to lessen our own environmental impact is something we want to embrace. And that’s the ethos behind ReWear – it’s a collection that represents a more conscientious approach to product development as we look to the future.”

Specsavers Spring/Summer ’21 collection including the ReWear range is available in Specsavers stores and online now.


Eyewear from Specsavers’ ReWear range.




Images supplied.

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