Period underwear from Reemi’s new 02 collection. Images supplied.
Social enterprise and nonprofit Reemi create reusable period underwear backed by evidence-based research and they have a big goal to see out the end of year. Reemi want to provide menstrual health education and a set of reusable period products for 1000 garment workers in Bangladesh.
Reemi’s period underwear is stocked in New Zealand and across Asia, and they have seen how access to period products changes lives. Founder Emily Au Young has spent a lot of time living in Bangladesh working with local organisations and understanding the issues in depth. 100% of Reemi’s profits go towards providing menstrual products and education to women in Bangladesh.
Reemi works with the prestigious Humanitarian Innovation Fund and the University of Munich conducting ground-breaking research on garment workers and their menstruation in Bangladesh. Their partners include some of the biggest manufacturers (Hop Lun) as well as NZ brand AS Colour. Their key implementation partner, Change Associates is a locally-led non-profit with decades of experience in the garment industry.
The brand’s latest collection Reemi 02 is another exciting step forward for the brand. The fibres used were specifically chosen for their sustainable properties including their signature self-disinfecting CottonX fibre, hyper sustainable Tencel Modal, and recycled polyester in the leak proof layer.
“The underwear we’ve created for this collection is an expression of abundance – the future of how all things could be made. We designed this collection to point toward a world filled with possibility and flourishing, and where this isn’t just for the privileged few but it’s accessible to all. Reemi 02 is both a reflection of past grief, and a nod towards the future,” says Emily Au Young.
Reemi have a focus on inequality, as the garment sector is the intersection of many current issues; environmentalism, racial inequality (western exploitation of non-white labour), consumerism and global politics. “It’s the face of green-washing and globally every single human being wears and needs clothing; it affects everyone. But most importantly, periods shouldn’t just be an issue that half of the world needs to struggle with,” adds Emily.
Every pair of underwear that is pre-ordered from Reemi’s new collection allows the brand to provide menstrual health education and a set of reusable period products for a garment worker in Bangladesh. Purchase a pair online or at a Reemi stockist to help them support 1000 garment workers by Christmas.
Images supplied.