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Maggie Marilyn launches in Australia: new store and new collection 

Maggie Marilyn

Maggie Hewitt, owner of Maggie Marilyn. Photo: Dan Roberts

Sydney receives an energetic style boost today, as Kiwi designer brand Maggie Marilyn opens its first (and highly anticipated) international retail destination.

The location sees Maggie Marilyn nestled alongside some of Australia’s most prominent and successful fashion houses, in Paddington’s celebrated ‘The Intersection’ precinct.

It’s an exciting departure from the increasing growth of online shopping, with Maggie Marilyn firmly committed to continuing to evolve its intimate and offline customer experience.

“Our ‘bricks and mortar’ homes are pivotal to educating our customers about our brand pillars – it’s about building and nurturing a community that will champion the collective ‘good’ we are seeking”, says Maggie Hewitt.

“Our mission to realise a socially and environmentally responsible fashion industry, won’t happen without the support of our global customers. The climate crisis is also a problem that will not be solved by playing small.”

Opening today (19 August 2022), the flagship boutique will showcase the welcoming warmth of Maggie Marilyn’s other two carefully designed Homes – at Britomart and Newmarket.

The new Sydney opening coincides with the label’s new Forever capsule, available in-store and online.

The limited-edition Forever capsule offers elevated, seasonless pieces that are mindfully designed to cherish now and forever and to accompany the wearer on their life adventures.

Maggie Marilyn

Maggie Marilyn

Maggie Marilyn

Maggie Marilyn

Maggie Marilyn

Store images Dan Roberts, collection images supplied.