L’Oreal Paris True Match foundation’s shade extension. Image supplied.
L’Oréal Paris has just released a new True Match Foundation campaign featuring eight wonderful Kiwi women. The campaign celebrates the foundation’s shade extension to an impressive 36 shades, and includes Celebrity chef Jo Seagar, fashion stylist Sarah Stuart and Sauce Magazine founder Zeenat Wilkinson among the women wearing the new L’Oréal Paris shades.
“More now than ever, we must meet the demands of our consumers across the globe and this means catering to even more skin tones,” says Head of Cosmetics L’Oréal New Zealand, Carolyn Stewart. “New Zealand represents a myriad of ethnicities and it’s important to us that we’re able to extend our shade range even further. And we’re so proud to have Kiwi women representing the shade extension locally.”
L’Oréal Paris’ True Match Foundation offers truly flawless coverage with shade matching precision. It combines skin perfecting pigments and an ultra-gliding creamy texture to make it beautiful to wear. True Match foundation blends seamlessly into the skin’s unique shade to create an even and natural coverage that lasts. Next up are new shades for the True Match Concealer, Powder and Blush too.
The new True Match campaign runs until 20th April in-store at L’Oréal Paris retailers nationwide.
Natasha Vincent (left) and Jo Seagar (right).
Deborah Pead (left) and Sarah Stuart (right).
Lisa Matson (left) and Zeenat Wilkinson (right).
Silke Weil (left) and Claire Moros (right).