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Levi’s releases playful collaboration with The Simpsons

Levi's x The Simpsons

Looks from the new collaboration from Levi’s and The Simpsons. Image supplied.

Since it launched onto our (then square) television screens in 1990, The Simpsons has become a pop culture phenomenon which makes it a perfect match for Levi’s, who are also an iconic and instantly recognisable brand. The playful new collaboration from the two brands arrived in stores and online today offering a fun collection of pieces that draws on the rich and often quoted iconography of the show.

Designed for Autumn/Winter 2022, Levi’s and The Simpsons is a colourful streetwear-inspired collection that features Bart, Lisa, Milhouse, and a bunch of Springfield’s most popular residents. The range offers a cheerful throwback to ’90s fashion while still feeling modern and perfect for today.

Among the hero pieces from the collection are a reversible Puffer Vest with a sky blue and cloud print on one side, which is a nod to the show’s famous opening credits with the other side featuring The Simpsons classic yellow. There’s also a relaxed-fit indigo denim Levi’s Trucker featuring a graphic of Bart Simpson drinking his beloved Squishee. Taking a cue from playground style in honour of Springfield Elementary is a ringer tee, a riff on a letterman sweatshirt, and a vintage school uniform-inspired yellow corduroy jacket and pants. A fun all-over print showing Lisa Simpson, Ralph Wiggum, Mrs. Krabappel, Otto the Bus driver, and a host of other ‘Simpsons’ favorites features on the lining. That print has also been utilised for a white Hooded Puffer jacket and a cotton twill Bucket Hat.

It wouldn’t be a Levi’s collection without a great mix of tees, hoodies, and crew neck sweatshirts featuring graphic prints of scenes from iconic ‘Simpsons’ episodes. There’s a range of Levi’s and The Simpsons accessories too, including embroidered beanies and a sky-and-puffy-cloud Levi’s Sling Bag.

Don’t have a cow man, but do get in quickly if you want to get your hands on this nostalgic collaboration from Levi’s and The Simpsons. It’s available online now and from Levi’s Sylvia Park, Wellington and Christchurch, as well as select Karen Walker stores and karenwalker.com.

Levi's x The Simpsons

Levi's x The Simpsons

Levi's x The Simpsons

Levi's x The Simpsons

Levi's x The Simpsons

Images supplied.