Hug a Tree, and Look Good While Doing It

Starfish and Project Crimson’s partnership combines high-street fashion with the protection of native pohutukawa and rata trees through a range of Starfish designed ‘Bloomer T-Shirts’ featuring a unique design of the trees.

“It‘s important to Starfish that our eco-friendly values are reflected in all our actions. Now, more than ever, people are keen to help make a difference to our natural environment. Partnering with Project Crimson allows us to help our customers do exactly that.” Says Foon.

Purchasing a Bloomer t-shirt gives customers exclusive access into the draw to win two tickets to Starfish’s opening show at Fashion Week.

For a chance to enter the competition, purchase a Bloomer T-Shirt for $30 from the Starfish Wellington store or from the Project Crimson website . All proceeds from the sale of the Bloomer T-Shirts go directly to the Project Crimson Trust to continue their planting and protection work of pohutukawa and rata throughout New Zealand.

So help protect these iconic national emblems, and you could be mingling with the VIPs at New Zealand Fashion Week!

For terms and conditions for this competition please see

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