British fashion brand French Connection (FCUK) has landed in New Zealand and is set to open the doors to its flagship store in Auckland on Thursday 25 June 2015.
Located in Newmarket, the Nuffield Street store will house a curated selection of clothes, shoes and accessories from French Connection’s men’s and women’s collections.
“Over recent years we have become increasingly engaged with Kiwi shoppers through social media and our online store. Their demand and passion for the French Connection brand meant it was really only a matter of time before we opened the doors to our first ever NZ store,“ says Katy King, French Connection’s General Manager.
Since launching in London in 1972, French Connection has had a cult following both in the UK and abroad. Now with nearly 400 locations around the world, French Connection offers high quality, statement pieces as well as edgy marketing initiatives that celebrate the personal style of men and women around the globe, by consistently pushing the boundaries.
The Nuffield Street flagship will launch with the Never Miss a Trick campaign that has been featured globally and in every French Connection store this season. The Autumn/Winter 2015 collections feature a modern twist on winter classics, with staple knitwear and new silhouettes for a fresh take on relaxed winter luxury.
Much like the collections, the style of the French Connection store embraces the stylish, contemporary movement that has become ubiquitous with the brand while harnessing its strong British heritage.
The full French Connection collection is available to purchase at French Connection, 27 Nuffield Street from Thursday 25 June 2015