Marilyn Seyb, co-owner of Kimberley’s Fashions, opened her first dedicated store in Ponsonby on Thursday 9th February.
Guests got the opportunity to enjoy a glass of wine while browsing Marilyn Seyb’s new collection as well as with some international brands personally selected by Marilyn.
Some were in a buying mood and the changing rooms were full of keen shoppers enjoying the unique retail experience, without having to browse through racks and racks of clothing to find that one perfect piece.
The set up of the store will be like Marilyn’s boudoir at home, turning shopping into a personal experience.
Image: Myken Stewart and Marilyn Seyb
The boudoir epotomises what women dream of and they will truly feel special in such a setting.
“After expanding the Kimberley’s chain nationwide and designing for the brand since the 70s, I felt it was time to return to my retail roots”, explains Marilyn. “And the logical next step was a smaller, more personal space to showcase my own designs and the international labels I love”.
Taking things just that step further is Marilyn’s experienced stylist, Jocelyn, who will call clients when new collections arrive, and arrange personal showings for an intimate experience.
This smaller space, paired with one-on-one service, will turn shopping from chore to passion, introducing select customers to an all round fabulous retail moment.
Marilyn Seyb can be located at 100 Ponsonby Road, Auckland.