Participants at a Look Good Feel Better workshop 2014
It’s International Lipstick Day on July 29th – so mark the day with a new lippy and you can look good, feel better and help other Kiwis too.
Lipstick has a proven track record when it comes to helping women during difficult times, none more so than when women are going through cancer treatment.
During economic hardships, many go without luxury items but lipstick is the exception. The “Lipstick Index”, termed by Leonard Lauder, Chairman of Estee Lauder, is used to explain the surge in lipstick sales during the economic recession of the 1980/90s.
While all other cosmetics were rationed in Great Britain during WWII, lipstick was kept in production because Winston Churchill felt it boosted morale.
If you’re looking for a mood booster, head to Farmers and buy a lipstick and you will rewarding yourself and helping others too – by funding Look Good Feel Better workshops.
Purchase a lipstick from Elizabeth Arden, Shiseido, Clarins, Estee Lauder, Clinique, Lancome, YSL, Bobbi Brown, Dr Hauschka or L’Oreal at Farmers and for every lipstick sold, Farmers will donate $1 and these brands will match this with a $1 donation to Look Good Feel Better.
You can team your new lipstick with a matching Revlon nail polish colour and double the donation to this much-needed cause. Farmers will donate $1 and Revlon will match this with a $1 donation too.
The offer is available at Famers nationwide during Look Good Feel Better’s July campaign, Feel Better Month.
Look Good Feel Better is a national charity that provides free workshops for people with any type of cancer as they manage the gruelling visual and physical side-effects of their treatment.
“It’s very common for women to stop wearing lipstick and make-up when they are diagnosed with cancer,” Look Good Feel Better’s General Manager, Clare O’Higgins, says. “Our workshops often act as the catalyst back to ‘themselves’ to remind them they are beautiful and are worthy of attention and femininity.”