Campaign image from Berlei’s new Understate range. Image supplied.
Berlei recently launched their new UnderState collection which has clever engineering to make each bra hug like a second skin. The range is Berlei’s most innovative one to date and is deceptively simply looking but draws from over 100 years of superior bra engineering. We all know comfort is key with bras and Berlei have carefully considered each element to create a bra that fits beautifully and is very comfortable. It’s designed to go unnoticed under clothing and incorporates 4-way stretch foam cups to move with you.
Each bra is made to sit comfortably against the skin while also discreetly shaping and lifting. Berlei have kept women of many different sizes and ages in mind with this collection creating multiple styles to provide shaping, smoothing, softness and ultimate comfort for the wearer. The seam-free construction delivers ultra-smooth underwear that minimises show-through and offers a variety of coverage.
“Celebrating diversity is an integral feature of Berlei as a brand,” says New Zealand designer Kim Munro. “UnderState offers women a personalised choice, accommodating size and coverage preferences, as well as offering a harmonious colour palette of skin, core and blush tones. UnderState and Berlei are about embracing difference and celebrating individuality.”
We’ve recently been trying the new Understate range and can attest to the comfort of the bra and briefs that are definitely supportive and leave minimal lines under clothing. The micro fibre fabric is so soft and smooth, making them a joy to wear and versatile under lots of clothing styles.
Berlei’s UnderState range is available now at Farmers stores and specialty retailers nationwide.