Look from K+K’s new Autumn collection. Image supplied.
K+K have just released their lovely new collection for Autumn and it’s a perfect mix of classic styles and trend-driven pieces that are wonderful for the cooling weather. The brand makes stylish yet affordable fashion for a range of shapes and sizes in quality materials with their size range currently including size 10 – 26.
This season’s hues are warm and rich making for a suitably wintery colour palette. Current trends are referenced with details like embellishment, cut-outs, velvet and lace making for winsome choices. As with any good cold weather collection the knits are well represented in fabrics that are luxurious yet functional and great for layering.
“We’re introducing a little colour into our wardrobes this season, with a cohesive collection made up of shiraz, khaki and navy tones. These indulgent shades will give warmth to the skin tone, add a little decadence to your look, and can still be worn back with your basic black wardrobe.” K+K Women’s Buyer, Linda Wadman, says.
“We want all women, regardless of their shape or size, to have access to quality, affordable fashion. This new range encapsulates all of those things with an emphasis on style. We’re trying to make it simple for our customer – she can visit us for all of her wardrobe needs, blending trends together to create her own unique look”
The beautiful campaign images were shot at Muriwai Beach with the dramatic texture of the sand dunes and tussock becoming part of the campaign’s story. “We wanted the lookbook and the in-store experience to reflect New Zealand’s stunning landscapes during autumn; a little moody, sweeping and dramatic. We’re a proudly NZ owned and operated business and it’s important for us to bring that to life in our storytelling” says K+K Marketing & Digital Manager, Diana Lamb.